CRABB is a Balance Consulting product

Balance Consulting Srl since 2007 offers its customers business consulting services, integrating digital solutions.

Among the first companies in Italy to start the partnership with Salesforce, today we create solutions and services in the Cloud for the integration of digital technologies on the Salesforce ecosystem, applied to marketing, sales and after-sales processes.

We are over 100 employees spread over Milan, Rome, Florence, Cagliari and London and we have a Business Unit entirely dedicated to Order-to-Cash.

Salesforce Platinum Partner

Balance is currently a Salesforce Platinum Partner with over 110 certifications.
To get to know us better, visit our website.


People matter

Stella Chiarulli

Expert in Credit Management and Salesforce solutions, in Balance since 2012, I deal with CRABB projects such as PM and Pre-sales.

Silvio Ivaldi

After years of activity as a service manager and team leader in the CRM field, in 2015 I started working both as a developer and as a solution architect on CRABB.

Cristina Moretti

Since 2014 in Balance to manage credit recovery processes, I start my experience as a functional analyst and test management for CRABB in 2016.

Sergio Letta

Since 2014 in Balance as reporting and operation analyst, excellent knowledge of credit recovery processes. I have held the business analyst position for CRABB since 2016.

Riccardo Brigazzi

Excellent knowledge of the banking and financial sector; I started working with CRABB from 2018 as an analyst, thus expanding my knowledge of Credit Management.

Alessio Mammarella

Expert in communication and digital marketing, I started working in Balance from 2020, where I deal with Content Management and Inbound Marketing for CRABB.

Cristina Tamanti

With a credit management background, I have been working with Balance since 2014 and since 2019 I have been active on CRABB carrying out operational and customer support activities.